Last year, CNN Living Golf was in attendance for the HSBC Golf Business Forum in Shanghai, China. Much of the focus was on the growth of golf, particularly in China and in this year’s HSBC Golf Business Forum held at Ponte Vedra, Florida, the discussion continues and CNN’s Shane O’Donoghue is once again in attendance to give us the details.
It’s been a decade since the global recession and there is still a negative connotation surrounding the game in recent years. However, things may not be as dire as they seem. In the segment above, CNN Living Golf focuses on how golf is doing 10 years after the global recession and its future in 2017. It also looks at the popularity of the sport by keying in on key demographics and how to attract newcomers to the game.
Source: CNN Living Golf