With more than 25 years in golf ball research and development, 40 U.S. granted patents and a successful background in plastics engineering, Dean Snell is considered to be one of the foremost golf ball authorities. In March 2015, he founded Snell Golf, a golf ball company committed to developing premium golf balls at affordable, direct pricing. After a successful first year, Dean Snell and his company, Snell Golf, are ready to challenge the golf ball industry.
Before starting his own company and deciding to challenge consumer golf ball buying habits, he spent 18 years at TaylorMade Golf Company. He most recently served as Vice President of Research & Development where he oversaw a team of engineers and was responsible for the invention of several key ball franchises including TP Red & Black, Penta (golf’s first five layer ball), Lethal and the TOUR Preferred line which are played today by Sergio Garcia, Dustin Johnson, Jason Day, Justin Rose among others.
He also led the design in the Noodle, Burner, RocketBallz and Project (a) golf balls, designed to perform for average players. Before his time at TaylorMade, Snell spent seven years with Titleist and Footjoy Worldwide where he designed/co-designed several golf balls including the ProV1, Professional, Tour Presitge, HP2 Tour and HP2 Distance. Snell worked closely with Tiger Woods, Phil Mickelson and Davis Love III to bring cast urethane technology into the golf market with Titleist Professional ball as an inventor of the original ProV1 and Professional golf balls. Before entering the golf industry, Snell spent three years at BF Goodrich Aerospace and Defense Division where he designed composite parts for F16, F18, Blackhawk Helicopters.Snell graduated from UMASS Lowell with a BS in Plastics Engineering and a Minor in Chemistry and Math.
“The overwhelming reception we have received thus far from golfers regarding our product’s performance and affordability has our company feeling bullish,” said Snell Golf President Dean Snell. “In what has become a crowded and complicated marketplace, we believe Snell Golf can find a niche by putting the customer first.”
A premium multi-layered ball with a thin cast urethane cover, Snell Golf’s “My Tour Ball” (MTB) is the company’s flagship model and its performance is akin to the balls played on today’s professional tours. The ball features a low compression high velocity core allowing lower driver spin rates and faster ball speeds for all swing speeds to promote longer and straighter drives. The cast urethane cover is a Tour-proven technology that produces excellent short game spin and control while delivering soft feel and outstanding durability.
“My Tour Ball stands up to any golf ball played on the men’s or ladies Tours,” declared Snell. “We have put the best materials and level of detail into this ball to give golfers total tee-to-green performance. Unlike other Tour balls, ours are nearly half the cost. The price tag on golf balls from larger companies is higher because marketing, advertising and sales costs are factored in and passed on to the consumer.”
Snell Golf’s second offering is called “Get Sum”. It is a high-performance, two-piece golf ball geared toward golfers who desire more control and require help getting the ball airborne. A large core keeps the driver spin rates low and creates fast ball speeds for all swing types. Make sure to watch the video above and see where the name of the golf ball came from!
The cost of MTB is USD $31.99 per dozen, while Get Sum is available for USD $20.99 per dozen. “Testing Packs,” which offer six of each ball, are available for USD $26.99 and provide the consumer a chance to determine which product is best for their game. Snell Golf also offers “Value Packs” and customers are able to purchase six dozen MTBs for USD $157.99 or Get Sum for USD $75.00. All Snell Golf orders come with complimentary shipping within the continental U.S.
Source: Snell Golf
