Sunday, December 15, 2024

TaylorMade Golf: Tour Preferred EF Wedges

We’ve seen previews of the new TaylorMade Golf Tour Preferred EF wedges over the past couple of months. A number of tour staff professionals have already put them into play, even Dustin Johnson during his close call at the Northern Trust Open and his victory at the WGC-Cadillac Championship. Now, the new wedges will be available to you starting April 10, 2015.

The Tour Preferred EF wedge combines industry-first technological advancements with the meticulous craftsmanship of renowned club designer Clay Long in a tour-validated wedge that delivers astoundingly long-lasting high-spin performance, exceeding that of any wedge TaylorMade has ever created. No course puts more of a premium on short game performance than Augusta National for this week’s Masters Tournament – and you can bet many of TaylorMade’s tour staff professionals will have these in the bag.

TaylorMade EF Tour Preferred Wedge

TaylorMade’s Tour Preferred EF wedge is highlighted by the introduction of a proprietary electroformed (EF) nickel cobalt face. The incredibly thin face insert (.25 mm thick) is created by way of a process that begins with the ionization of nickel and cobalt in an electrolytic solution. The charged ions are then deposited directly onto a master plate containing the design of the grooved and microtextured surface.

TaylorMade EF Tour Preferred Wedge

Using electroforming, TaylorMade engineers were able to yield consistent, ultra-precise groove geometry among the most detailed ever created in the golf industry. Nickel cobalt is remarkably wear-resistant and durable; 50% harder than Carbon steel. While substantially harder, the Tour Preferred EF wedge retains an incredibly soft feel from the 1025 Carbon steel body, resulting in a perfect blend of feel and performance.

“The Tour Preferred EF wedge is the perfect blend of craftsmanship and innovation,” said Clay Long, TaylorMade’s Director of Product Creation, Putters and Wedges. “Electroforming delivers a consistent high-performance groove pattern that delivers incredible spin over the course of thousands of shots. To have our Tour players put them into play immediately after seeing them for the first time is a true testament to their performance.”

Available in two sole options, the first is the Tour grind, designed for the player who prefers a traditional, tour-proven sole design. Available in lofts of 47°, 50°, 52°, 54°, 56°, 58°, 60° and 62° with bounce options from 8 to 15 degrees, the Tour grind design features a beautifully refined shape with progressive camber and generous heel relief. This allows for the versatility of a C-grind on open-faced shots but retains the main sole surface for better performance on full swings and shots from the bunker.

The second option is the popular and versatile ATV Grind. The new ATV Grind boasts a reshaped sole that’s slightly narrower than the original ATV wedge. The ATV Grind promotes less bounce on both chip and full shots, whilst maintaining higher bounce on critical open-face shots around the greens and from the sand. The ATV grind will be available in lofts of 52°, 54°, 56°, 58° and 60°.

Both grind options feature a KBS Tour shaft and are constructed with 1025 Carbon steel and include a glare-reducing dark smoke PVD finish. Both models of the Tour Preferred EF wedge will be available at retail on April 10, 2015 at an MSRP of $159.99.

Source: TaylorMade Golf

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