Adidas Golf has always been one of the industry leaders in innovation, technology and performance footwear. Over the past couple of years, we’ve seen them release some of the lightest golf shoes on the market (AdiZero One) as well as golf shoes that perform like traditional golf shoes, but with off-course versatility and style (AdiCross IV). Other shoes released recent from Adidas Golf include the TOUR360X and the Gripmore featuring Gripmore technology.
For 2015, Adidas Golf pushes the limits in footwear again, announcing that their revolutionary BOOST cushioning technology will now be available in golf footwear, highlighted by the all-new adipower Boost, adipower Boost Boa and adipower Boost Sport for both men and women. BOOST technology is designed to deliver maximum energy return, responsiveness and unparalleled comfort.
Adidas’ innovative BOOST foam cushioning is comprised of thousands of TPU (Thermoplastic Polyurethane) energy capsules fused together by way of a proprietary high pressure steam molding process. At their core, these capsules are the essence of the innovation; its function, storing and releasing energy efficiently throughout the swing and delivering maximum energy return as athletes perform.
While traditional EVA foam hardens and softens dramatically when temperatures fluctuate, BOOST foam retains consistent cushioning and is incredibly responsive in both hot and cold conditions. Combined with a lace-in saddle, fitsleeve tongue wrapping, external heel counter and a fitfoam ® PU sockliner, adipower Boost delivers a more precise, comfortable fit for all golfers. Taking everything learned from BOOST technology’s remarkable success in running, basketball and baseball, designers have created the most comfortable footwear in adidas Golf history.
For extraordinary performance, adidas Golf conducted extensive player testing and results from forceplate testing combined with critical tour player feedback for more than a year, incorporating key learnings and utilizing revolutionary and tour-proven gripmore® technology in the shoe’s construction. For the first time, adidas Golf has placed gripmore spikes of varying sizes, strategically locating them on the outsole to deliver improved and more efficient traction and stability where it’s needed most – the swingplane.
Available February 27, men’s adipower Boost will be available in four colourways, while women’s adipower Boost will be offered in two colourways. Also available for both men and women on February 27 is the adipower sport Boost, built on the iconic supernova running last and utilizing many of the same design and fabrication elements as adipower Boost in a streamlined, spikeless design with strategically-placed adiwear™ traction.
Source: Adidas Golf
