Wednesday, December 25, 2024

An Inside Look at Titleist Golf Ball R&D

The Titleist Pro V1 is the number one golf ball in the industry. A Pro V1 was used by Adam Scott to win The Masters this year and 2013 PGA Champion Jason Dufner even goes through golf ball fitting with Titleist! In this video, we get an inside look at TItleist golf ball R&D and the moment of impact between a driver and a golf ball. For Titleist, the goal is to design and develop the most consistent and best performing golf balls to help golfers shoot lower scores.

The golf ball has evolved very rapidly – Titleist focuses on continuous improvement, whether it be the type of paint used or the dimple patterns on the golf ball. Hear from Paul Furze, manager of product test methods, as he explains this process and see some amazing driver and golf ball footage!

Titleist Pro V1

Source: Titleist

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